What is a trunk show?

A trunk show is a special event typically hosted by a retailer or designer where a selection of merchandise is showcased for a limited time. The term "trunk show" originated from the practice of designers transporting their collections in trunks to show them to potential buyers.

Trunk shows are often held in boutique stores or at special events, and they typically feature a specific designer's new collection or a curated selection of items from multiple designers. Customers have the opportunity to view and try on pieces that are not usually available in the store and may have the chance to meet the designer or representative behind the brand.

Trunk shows are a popular way for designers to connect with customers, generate interest in their collections, and receive feedback from potential buyers. They are also a great opportunity for customers to shop for unique and limited-edition pieces that may not be available elsewhere.

Overall, trunk shows offer a more intimate and personalized shopping experience compared to traditional retail settings, making them a favorite among fashion enthusiasts and those looking for something special and unique.